{"title":"Featured Products","description":"\u003cp\u003e\u003cspan\u003eStart here. Our most popular gear for life outdoors.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"north-current™-performance-hat-frost-grey","title":"North Current™ Performance Hat — Frost Grey","description":"\u003cp\u003e\u003cspan\u003eWhy it matters:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBuilt for heat, sweat, and sun. 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